What problem do your help your clients solve?
Write a bold, clear headline that speaks directly to your client’s pain point or desire.
✔ A benefit you provide
✔ A benefit you provide
✔ A benefit you provide
Why it matters
Why does this problem matter and what happens if it’s not solved?
Use 1–3 short paragraphs or bullets to show that you understand the frustration or challenge your audience is dealing with. Make them nod their head. This builds trust and emotional connection.
Example:
“You’re juggling a million things. The last thing you need is another task on your list. But the mess keeps piling up and it’s stressing you out.”
Service Overview / What You Offer
What do you do and how do you make their life better?
Service #1
Introduce your service as the simple, effective solution. Use clear, benefit-driven language. Don’t just describe what you do, show what they’ll get from it.
Service #2
Introduce your service as the simple, effective solution. Use clear, benefit-driven language. Don’t just describe what you do, show what they’ll get from it.
Service #3
Introduce your service as the simple, effective solution. Use clear, benefit-driven language. Don’t just describe what you do, show what they’ll get from it.
Why Choose Us?
Why are you the right person or team to help solve this problem?
List 3–5 quick points that show what makes you different. Focus on experience, values, or little things you do that clients love.
Example Point Prompts:
“10+ years of experience”
“Locally owned and operated”
“We treat your home like our own”
Your Work
What does your work look like in action?
Add a few before-and-after photos, finished projects, or short case studies. This section lets people see the quality of what you offer.
What do your past clients say after working with you?
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“Super professional and easy to work with. The whole process was smooth from start to finish. Highly recommend!”
Martha S.
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“I'm so glad I found them! Quality work, fast turnaround, and amazing customer service.”
Nick T.
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“Great service, great people. They really care about their clients and go the extra mile”
Samanta K.